ICONIC BRIGHT RED.
Used for countless generations to attract attention and indicate movement and energy, Bright Red is the color at the end of the visible spectrum of light and so draws the eye more than any other color. Bright Red has had long been a color of power, seduction, warning, and beauty. Red pigment harvested from crushed ochre was one of the first colors used in prehistoric art and remains a color that demands attention and speaks to all of us on a instinctual level. Ancient Mayans and Egyptian colored their faces red before battle and to mark important spiritual ceremonies. Roman generals had their bodies adorned head to foot in Bright Red to celebrate victories and it has been of the utmost of importance in China for thousands of years where it is stands for good fortune and prosperity: In fact, it is the traditional color of the bridal dress in China. Popular with Europeans during the Renaissance, red was worn by nobility and the wealthy who used it as a status symbol due to the high cost of Bright Red dye. Bright Red continues to be a color of great symbolism, think red carpets, Bright Red Santa suits, Superman's cape, revolutionary logos and our own red, white and blue national flag. Try Bright Red with yellows and Royal Blues for a superb compliment to this vital color.
